The commercialization partner that turns breakthrough biotech innovation into scalable market traction

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Where scientific potential becomes commercial success

Propel is your Commercialization Acceleration Partner behind scientific innovation—transforming breakthrough potential into market traction and predictable growth.

From founder-led sales to scale-up and ultimately a repeatable revenue engine, Propel Biosciences builds the commercial foundation for every phase of growth.

We are the commercial engine behind your scientific breakthroughs.

Where scientific potential becomes commercial success.

Propel helps scientific, biotech, and technical companies bridge the gap between innovation and revenue. We combine strategic clarity with hands-on execution to help you reach the right buyers, strengthen your position, and accelerate commercial momentum.

What we deliver:
• Clear, differentiated market messaging
• Precision targeting of buyers and partners
• Forward commercial momentum backed by structured execution

Commercial Acceleration Services

How we accelerate commercial momentum.

Every engagement begins with The Propel Commercial Acceleration Playbook™ — a proven commercial framework customized for each client. Your Playbook adapts to your technology, market, buyer ecosystem, and commercial goals.

From there, Propel works as an extension of your team to operationalize the strategy through:

• Targeted outreach informed by our proprietary database

• Commercial messaging and value narrative refinement

• Sales team enablement & performance support

• Partnership & alliance development

• Conference presence and representation

• Fractional CBO/CCO leadership

You get clarity, strategy, and the execution to make measurable progress.

The impact of a true Commercial Acceleration Partner.

With Propel, organizations achieve:

• A stronger, clearer commercial narrative

• Higher-quality conversations with decision-makers

• Early traction and pipeline momentum

• Faster, more confident commercial cycles

• Strategic partnerships that expand reach

• Predictable revenue through disciplined execution

The commercial support structure behind your next stage of growth.

Propel offers flexible engagement models aligned to your growth stage and internal resources.

Playbook + Strategy

Your engagement begins with The Propel Commercial Acceleration Playbook™ — a proven framework customized for your market, technology, and goals.

Playbook + Execution Support

Strategy brought to life through targeted outreach, early pipeline development, message refinement, and partnership-building.

Fractional Commercial Leadership

CBO/CCO-level guidance without full-time hiring — using the Playbook™ as the foundation for all commercial decisions.

Why companies choose Propel.

Propel combines scientific fluency, commercial strategy, targeted execution, and fractional leadership into one integrated acceleration partner.

We bring:
• A proven framework customized for every client
• Hands-on execution, not just recommendations
• Proprietary buyer & partner intelligence
• Sales enablement & outreach support
• Executive-level commercial leadership

We don’t hand you a plan — we help you build the commercial engine that drives results.

Customer Adoption & Retention

Expand and retain the customers you’ve earned.

For early-revenue companies, expansion and renewals determine stability. We guide onboarding, build feedback loops, and establish executive touch-points that strengthen relationships and increase lifetime value.

What this delivers

• Predictable renewals

• Better product feedback and case studies

• Higher long-term value

• Consistent, strategic customer engagement

Metrics, Insights & Continuous Improvement

Commercial confidence comes from data — not guesswork.

We implement simple, actionable dashboards and funnel metrics so you see where your opportunities stand, what’s working, and what to fix next. This ensures leadership has insight and your commercial motion has discipline.

What this delivers:

• Visibility into revenue readiness

• Better forecasting across leadership

• Clear prioritization of what moves the needle

• Data-informed decisions backed by proven commercial frameworks

Propel Bio in Numbers

Years Commercialization Experience

Followers on LinkedIn

Tools & Technologies

Unique Contacts in the Proprietary CGT Database

Meet Our Founder & CEO

Susan Nichols

Founder

What Our Clients Say

Brian Feth

CEO, Xcell Bio

“Susan was able to quickly step into our team as a fractional commercial leader and help organize our sales and marketing processes, as well as support development of our commercial strategy as we prepared for a new product launch. Susan brought a wealth of knowledge and best practices into our organization and helped train our team on commercial launch preparation. She was able to quickly learn our technology and was additive throughout a range of cross-functional team meetings that benefited from her expertise in the market and commercial skill set.”

Ludek Sojka

SCTbio, US Commercial Advisor

“Susan quickly proved to be an invaluable partner to our team, bringing both deep cell and gene therapy expertise and a thoughtful, practical approach to every challenge. With more than 15 years of experience in scientific and commercial leadership roles, she was able to rapidly understand our technology and contribute meaningfully across a variety of cross-functional discussions. Susan provided clear, strategic guidance and introduced industry best practices that elevated our decision-making and strengthened our overall execution. She is highly dependable, proactive, and consistently brings forward innovative solutions informed by her strong grasp of market trends and industry dynamics. Susan’s professionalism, integrity, and collaborative style made a significant positive impact on our work, and we are grateful for the expertise and support she brought to our organization.”